GUIDE
How to Bid a Painting Job: Measure, Price, and Sample Bid Math
Updated

To bid a painting job, measure the surfaces, work out materials and labor hours, add overhead and profit, and put it all on a clear estimate. Here’s the process, with sample numbers for one room.
Step 1: Measure
Wall area = room perimeter x ceiling height, minus large openings. A 12 x 14 ft room with 8 ft ceilings has a perimeter of 52 ft, so 416 sq ft of wall. Subtract one door and two windows (about 60 sq ft) and you get roughly 356 sq ft. Add 168 sq ft for the ceiling. Our square footage calculator helps with odd shapes.
Step 2: Materials
Paint covers about 350 to 400 sq ft per gallon on smooth walls. Walls with two coats: 356 x 2 = 712 sq ft, so about 2 gallons. Add primer, tape, plastic, patching compound and rollers. Charge materials at your cost plus markup.
Step 3: Labor
Estimate hours for each task, not the whole job at once.
| Task | Hours |
|---|---|
| Move and cover furniture, mask | 1.0 |
| Patch and sand | 1.5 |
| Prime and cut in | 1.5 |
| Roll two coats | 2.5 |
| Cleanup | 0.5 |
| Total | 7.0 |
Step 4: Sample bid math
- Labor: 7 hours x $50 = $350
- Materials: $140
- Direct cost: $490
- Overhead and profit at 30% markup: $147
- Bid: $637
For 356 + 168 = 524 sq ft, that’s about $1.22 per sq ft. If your result is far from what local painters charge per square foot, recheck your hours. These numbers are only an example.
Step 5: Write it up
List what’s included (walls, ceilings, trim), the paint brand and number of coats, what’s excluded (furniture moving, wallpaper removal), the payment terms and how long the bid is valid. Use a construction estimate template for the layout, and read markup vs margin before choosing your percentage. After the job, send a contractor invoice.
Common bidding mistakes
- Skipping prep time, which is the biggest hidden cost.
- Forgetting a second coat over dark colors.
- Not checking for lead paint in older homes. Homes built before 1978 may have it, and rules for working on them apply to contractors.
Frequently asked questions
How do you bid a painting job?
Measure the surfaces, estimate paint and prep materials, estimate labor hours, add overhead and profit, and write the scope and total on an estimate. The sample below shows the math.
How much should I charge per square foot for painting?
It varies by region, surface and prep. Treat any per-square-foot number as a sanity check. Build the price from labor hours and materials, then see what per-square-foot rate it works out to.
How much paint do I need?
Most paint cans list about 350 to 400 square feet of coverage per gallon on smooth surfaces. Rough surfaces take more. Two coats means doubling the area.
Should I charge for prep work?
Yes. Patching, sanding, masking and cleanup often take as long as painting. Either price it as its own line or include it in your labor estimate.
Do I include ceilings and trim?
Only if they're in the scope. List walls, ceilings, trim and doors separately so the client knows what the price covers.